Exosphere Aircraft’s Directors Elect Howard Highsmith, a Veteran High Tech Consultant, to the Company’s Board – msnbc.com
Vertical Measures Launches How-to Marketing Guide Series for Promoting Your Business in the Digital Space – YAHOO!
Lawyer Web Marketing: IAB’s Self- Regulating attempts to keep FTC & Obama at bay – Caymanmama.com
Caesars, Wynn up ante for legalizing Internet gambling – msnbc.com
Caesars, Wynn up ante for legalizing Internet gambling
LAS VEGAS — Two Las Vegas-based casino companies Thursday upped the ante in their gambits to get online gambling legalized in the United States.
Nevada regulators Thursday approved a marketing agreement between Caesars Entertainment and 888 Holdings PLC, an Israeli company that offers online poker, sports betting and casino games in Italy, France and the United Kingdom.
The Nevada Gaming Commission authorization marks the first time regulators have explicitly allowed a casino operator to do significant business with a foreign company that offers gambling on the Internet.
The vote came the same day Wynn Resorts announced a partnership with PokerStars, a company that operates online poker games, to work together toward the passage of federal legislation to regulate gambling on the Internet.
Payoff for state, casinos
The two companies, as well as Nevada, are expected to cash in on the eventual U.S. legalization of Internet gambling, as industry lobbyists have sought for years.
Nevada stands to gain millions in tax revenue if it regulates and develops the multibillion-dollar online poker industry, according to a report given Thursday as state lawmakers considered a bill, AB258, which calls for the Nevada Gaming Commission to create rules for Internet poker operators.
Economist Jeremy Aguero estimated the state could collect between $2 and $3.4 million annually if online poker is legalized in Nevada, and up to $65 million if it captured a quarter of the international market.
AB258 would prohibit the commission from denying a license to existing poker sites such as PokerStars, which have been operating in a legal gray area after a federal law effectively banned online gambling in 2006.
States have drafted similar bills after a federal attempt to regulate internet poker died last year.
“It’s absolutely laying the groundwork for when bricks and mortar casinos are able to do what they’re not able to do yet,” Anthony Curtis, publisher of the Las Vegas Advisor industry newsletter, said about Caesars deal.
Nevada Gaming Commissioner Randolph Townsend said, “this is the first of perhaps many relationships that will be developed over time.”
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Updated 31 minutes ago
3/25/2011 2:42:08 PM +00:00
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At stake is a piece of what 888 Holdings described as an $18 billion annual market, according to 2009 figures, a number that would only grow if the current legal environment changes.
“It’s very positive for those who have been lobbying for legalized, regulated gaming online … and ultimately we hope to see some form of regulated online gaming in the United States,” said Mitch Garber, CEO of Caesars Interactive Entertainment, during a break immediately before the Nevada Gaming Commission voted unanimously in favor of the deal.
The contract allows Caesars Entertainment to extend its globally recognized brand, the World Series of Poker, now in its 42nd year, to online players abroad, according to Seth Palansky, Caesars Interactive Entertainment spokesman.
For now, he said, the deal with 888 Holdings will allow Caesars to “learn about the business (of Internet gaming) and make some money along the way.”
Wynn bets on future
Wynn Resorts CEO Steve Wynn said in a statement reported by the Las Vegas Sun, “After much study, we are convinced that the lack of regulation of Internet gaming within the U.S. must change. We must recognize that this activity is occurring and that law enforcement does not have the tools to stop it. As a company that has safely conducted gaming in the U.S. for more than 40 years, we believe that the same can be done for poker on the Internet.”
If federal regulation is secured and licenses are obtained, Wynn Resorts plans to launch PokerStarsWynn.com, to be based in the U.S., the company said.
Mark Scheinberg, chairman and founder of PokerStars, said his company is closely regulated in many European countries.
“(PokerStars) has been endorsing the adoption of the same approach in the United States for years, with this alliance representing a critical step in that direction,” Scheinberg said in a statement. “We are excited about the opportunities that partnering with Wynn, a pioneering leader and innovator in gaming, will present for PokerStars in the United States.”
© 2011 msnbc.com
Infusionsoft and Internet Marketing Spur 400% Growth for Company – Yahoo Finance
Infusionsoft and Internet Marketing Spur 400% Growth for Company
ORLANDO, Fla., March 11, 2011 /PRNewswire-iReach/ — Business owners using Infusionsoft would be wise to take note of a recent video that hit our radar this week. Matt Law, Orlando native and founder of Law Marketing Systems, just released an impressive video that shows over 400% growth for one of his clients using Infusionsoft. He doesn’t just stop there, as the video boasts with proof of over a 30% opt-in rate, and clients who doubled their traffic in Google Analytics.Â
(Photo: Â http://photos.prnewswire.com/prnh/20110311/CG63661)
When we asked Matt about the videos and how he was able to grow his client’s sales so quickly his response was that of a busy marketing consultant who loved his business. “I’ve been fortunate enough to work with some really great clients who have great products”, Matt shared. “You see, when a client of mine who uses Infusionsoft allows us to use all of the bells and whistles in our marketing arsenal, we’re able to really do some damage and grow sales quickly for our clients.”
Matt gave us the insight into how he uses a four step approach to market his clients’ businesses and how Infusionsoft plays a huge part. “Infusionsoft automates the marketing and follow-up. Without it, it would be difficult to sustain these types of growth for our clients. Clients who give us the green light have seen similar growth as well. While not all of my clients use Infusionsoft, I believe that the best results come for my clients who automate the marketing funnel with Infusionsoft and allow us to use the four steps of marketing.”
Matt also shared with us how his Four Step Marketing approach covers the areas of marketing that Infusionsoft doesn’t. “Infusionsoft is a great tool! It is really amazing the type of automation you can get out of this thing! The problem is that most users don’t know how to fill Infusionsoft with loads of prospects. That is where I come in as an Infusionsoft consultant. The four steps of marketing grow our client’s prospect list using such tools as SEO, PPC, Squeeze Pages… when you combine that with marketing automation in Infusionsoft you have a real shot at growing sales quickly.”
Whoever said we’re in a down economy should tell that to Matt and the people using Infusionsoft. Matt Law is the Founder of Law Marketing Systems and an internet marketing consultant which staffs a team of internet specialist. He is also the Founder of Four Step Marketing Consultants, a training organization which teaches new marketing consultants how to use the four steps of marketing to grow sales.  You can view the video of his client’s growth at www.infusionsoft-consultant.com.Â
Media Contact: Matthew Law LMS Internet Company, LLC/, 877-875-4026, salesdept@lawmarketingsystems.com
Internet Marketing Business Hosts “The ISG Way” Event for Staff and Clients
PRLog (Press Release) –
Mar 25, 2011 – Internet marketing business, Internet Services Group of Florida (ISG), hosted an educational and celebratory event last month called “The ISG Way”, presented by ISG Owner and Founder of the company, Charly Caldwell II. Caldwell presented to the entire staff, as well as representatives from some of ISG’s web site design and web marketing clients.
“The ISG Way” event kicked off with a brief history of the company, including some entertaining photos of the staff from the beginning stages of their career with ISG. Each member of the ISG staff also gave a brief presentation about their role with ISG, as well as their personal and professional goals, passions, hobbies, and pursuits.
Caldwell then proceeded to review the core concepts of the company’s success over the years, discussed strengths and weaknesses, and offered a glimpse of what was on the horizon for ISG.
“The ISG Way event was a way to thank the ISG team and ISG’s extended family for their contributions to the success of ISG over the years,” said Charly Caldwell II, Owner, ISG. “I thought this would also be a great way to provide an interactive venue for both the staff and clients. It allowed them to gain a deeper understanding of what each member of the team does, review our current strategies, receive feedback from clients, and discuss innovative ideas for the future.”
Some highlights of the presentation included specific examples of online marketing successes, in which ISG clients saw exponential increases in web traffic. Caldwell reviewed various methods of testing and measuring the Internet marketing, allowing the staff of ISG to perfect techniques for continued success. Through these measurements, ISG clients were able to watch their web sites quickly rise to the top of Google and other search engines.
In addition to their participation in the presentations, all attendees of The ISG Way event were also entered into a drawing. The prizes awarded included a $100 gift certificate to Shula’s, the Kindle or iPod Touch, and the new iPad 2.
For more information about “The ISG Way”, visit Internet Services Group of Florida’s website at http://www.isgfl.com. Charly Caldwell II is available for speaking engagements nationally. Call ISG at (800) 775-9280 or contact Charly Caldwell II at http://www.isgfl.com/contact .